SA 92-191750 S. BASCOM AVE.
CITY OF CAMPBELL PLAN.
SA 92-19
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CITY OF CAMPBELL
7 0 N O R T H F I R S T S T R E E T
C A M P B E LL, CAL IFORN IA 9 5 0 0 a
(409) 866-2100
FAX a ( 4 0 8 ) 379.2572
Department Planning June 10, 1992
Ross Stores, Inc.
9333 Central Ave.
Newark, CA 94560
RE: koss Dress For Les;-1750 South Bascom Ave.
Pleased be advised that the Planning Commission, at its regular meeting of June 9,
1992, approved your sign request for Ross Dress for Less with the condition that the
depth of the letters be reduced to a maximum of five inches.
The approval is effective ten days following the Planning Commission's action, and is
subject to the attached Conditions of Approval. This approval is valid for one year.
Should you have any further questions regarding this approval, please do not hesitate
to contact me at (408)866-2140
Sincerely,
Lynette Dias
Planner I
enc: Conditions of Approval
Approved Plans
CC Bill Moore & Associates
P.O Box 6153
Albany, CA 94706
Wade McClure
CONDITIONS OF APPROVAL
FILE NO: SA 72-19
SITE ADDRESS: 1750 S. Bascom Avenue
APPLICANT: Wade McClure
P.C. MEETING DATE: June 9, 1992
The applicant is hereby notified, as part of this application, that he/she is required
to meet the following conditions in accordance with the Ordinance of the City of
Campbell and the State of California. Additionally, the applicant is hereby notified
that he/she is required to comply with all applicable Codes or Ordinances of the
City of Campbell and the State of California which pertain to this development
and are not herein specified.
SITE AND BUILDING DESIGN
1. Revised Plans:
Revised sign plans indicating a reduction of the 'Ross Dress for Less' letter
returns to a maximum of five inches to be submitted to the Planning
Department and approved by the Planning Director prior to issuance of a
building permit.
2. Approved Project
This approval is for a sign pet mtt :o zeed at 1750 South Bascom Avenue.
`w-lopment shall be substantially as shown on the project materials listed
except as may be modified by .-)nditions contained herein:
`roject drawings for "ROSS Dress for Less" prepared by Cal -Neon
o-isisting of sign plans, dated May 26, 1992 and November 6, 1991.
PERMANENT SIGN REQUIREMENTS
3. Si ze:
The proposed permanent signs shall not exceed 94 square feet and the letter
returns shall not exceed five inches. (Planning)
4. Permit:
Applicant shall obtain any necessary electrical or building permits. (Planning)
TEMPORARY SIGN REQUIREMENTS
5. Display:
All temporary banners to remain for a maximum of 30 days.
9 `0$
Planning Commission Meeting Minutes of June 9, 1992
page 1 of 2
5. SA 92-19 Consider the application of Mr. Wade McClure, on behalf
McClure, W. of Ross Dress for Less, for approval of a Sign Application,
located within the Hamilton Plaza Shopping Center at 1750
South Bascom Avenue in a C-2-S (General Commercial)
Zoning District.
Chairperson Fox read the application into the record.
Tim 1laley, Associate Planner, presented the staff report noting the following:
• The sign is before the Commission because the applicant is requesting more
square footage for the sign program than the ordinance allows.
• The proposea sign is consistent with the sign program approved for the
building.
• The applicant requested approval of chronic returns :o be consistent with
company standards, and staff suggested that the depth of the letter returns be
reduced.
• Manner signs are being requested for the grand opening.
• The staff recommends approval of the request
Commissioner Alne presented discussion from the June 1, 1992, meeting of the Site
and Architectural Rcwiew Committee, as follows:
• The square footage requested has been reduced since the first submittal.
• This company is a major tenant within the shopping center.
• The sign requested looks appropriate for the location.
• The Committee recommends approval.
Chairperson Fox asked if a -v me wished to speak to the Commission.
Public Comment:
Mr. Wade McClure, the applicant, stated that he accepts staffs recommendation and
modifications to the conditions.
Commissioner Meyer -Kennedy noted confusion relating to the approved dark
bronze returns and the requested bright chrome returns. Mr. lbaley explained that
the returns are a material to reflects light off of the building wall, and will not have a
significant visual impact on the approved sign program.
Panning Commission Minutes of June 9, 1992 15
0
Planning Commission Meeting Minutes of June 9, i )92
page 2 of 2
MOTION: On motion of Commissioner Higgins, seconded by
Commissioner Perrin, it was unanimously ordered that the
requested sign program be approved, as modified by Staff.
(6-0-1, Commissioner Wilkinson being absent for the vote.)
• s s
Panning Commission Minutes of juae 9, 1992 16
Item No. 5
STAFF REPORT —PLANNING COMMISSION MEETING OF
June 9, 1992
SA 92-19 Consider the application of Mr. Wade McClure, on behalf of
McClure. W. ROSS Dress for Less, for approval of a sign application,
located within the Hamilton Plaza Shopping Center, at 1750
South Bascom Avenue in C-2-S (General Commercial)
Zoning District.
9uu ►�' �►
That the Planaing Commission take the following action:
L Approvz Sign Permit Application SA 92-19 per the attached findings
and Conditions of Approval
Environmental Statement: This project is Categoricallv Exempt from
the environmental review process, hence
no environmental review is necessary.
The applicant seeks approval of a sign applicat on allowing an 84.5 square foot
internally illuminated channel letter wall -mounted sign, two 4.5 square foot
logo plaques, and a grand opening temporary sign package for " ROSS Dress
for Less" located in the Hamilton Plaza Shopping Center.
PROJECT DATA
Wall -mounted illuminated channel letter sign = 84.5 S.F.
"BOSS" letter height = 46 inches
"Dress for Less" letter height = 18 inches
Logo plaques (two) = 9.0 S.F.
Total Signage = ` 3.5 S.F.
Building Frontage: 185 linear feet
Ratio of signage to linear frontage: 51%
Temporary Grand Opening Fackage (to be displayed a maximum of 30 days)
"Grand Opening" banner (i) = 20 S.F.
"Now Open" banners (2) = 90 S.F.
Total Signage = 110 S.F.
Staff Report for iA 92-19
Page 2
)une 9,1992
A. Ordinance ReQuirement
1. Permanent Signs: The Planning Director may approve a sign application
provided that the sign complies with the City's Sign Ordinance. For
commercial development, the Sign Ordinance permits one sign per
business to a maximum of 50 square fee with a square fxot standard of
one square foot per each linear foot of business frontage. The proposed
sign request of 93.5 square feet exceeds the maximum permitted signage
by 43.5 square feet, thus requiring Planning Commission approval.
2. Temporary Signs: Banners and temporary signs shall be permitted for a
maximum of 30 days and hall be a maximum of 40 square feet each,
unless otherwise approved by the Plann;n,; Commission.
B. Planning Commission Authority
The Planning Commission has the authority to approve additional
signage deemed appropriate and in keeping with the intent of the Sign
Ordinance.
A. On January 8, 1991, the Planning Commission approved a sign program for
the Hamilton Plaza Shopping Center. Below are the summarized portions of
the Sign Program that pertain to major tenants (over 4,000 square feet):
1. All signs shall be internally illuminated channel letters with five inch
dark b-onze returns.
2. Tenants shall be allowed one square foot of sign per foot of leased
frontage to a maximum of 50 square feet of sign. Signs exceeding 50
square feet may be approved by the Planning Commission on an
individual basis by the Planning Commission.
3. Maior tenants shall be allowed a maximum of 46 inch letters.
B. The proposed permanent signs are consistent with the approved Sign
Program except for the material of the letter returns and the depth of the
"BOSS" letter returns.
1. The approved sign program requires that all signs have dark bronze
returns. The proposed channel letter sign has bright chrome returns.
The applicant is requesting this type of return in order to be consistent
with their company standards and to better reflect the blue letters. Staff
Staff Report for SA 92-19 Jury 9, 1992
feels the bright chrome returns are acceptable.
2. Staff recommends that the applicant reduce the depth of the letter
returns to a maximum of five inches to be consistent with the Sign
Program.
1-111 :0o i r I I I X" IN 1141A 4 A WA I• •u'u r
The Site and Architectural Review Committee reviewed this application on June
1, 1992. The Commicee is supportive of the applicant's request subject to the
reduction of the depth of the "ROSS" letter returns to a maximum of five inches.
I A k4lejuu 14 z 10104 1•♦ uu:
A. The proposed permanent and temporary signs as modified by the proposed
Conditions of Approval are deemed appropriate and consistent with the
principles and purposes of the Sign Ordinance and the adopted Sign Program.
B. Staff recommends approval of SA 92-19 per the attached findings and
conditions.
Attachments:
1. Findings for Approval
2. Conditions of Approval
I Exhibits
Prepared By:
Lynette Dias, Planner I
Approved By: ell
_
Ti Haley, Ass late Planner
FINDINGS OF APPROVAL
FILE NO:
SA 92-19
SITE ADDRESS:
1750 S. Bascom Avenue
APPLICANT:
Wade McClure
P.C. MEETING DATE:
June 9, 1992
Findings for Authorization for
More Signs Lar er Signs, or Temporary
Off -Site Directional Signs
The Planning Commission finds as follows with regard to File No. SA 92-19:
I. The proposed sign size of 93.5 square feet is consistent with previously
approved signs within Hamilton Plaza Shopping Center and is less than the
standard one square foot of signage to the one linear foot of building frontage
ratio.
2. The proposed sign style is compatible with previously approved Hamilton
Plaza Shopping Center signs.
3. The proposed sign style is compatible with the shopping center's architecture
and is an appropriate scale to the building facade.
Based upon the foregoing findings of fact, the Planning Commission finds and
concludes that:
1. The signs are of such size and located in reference to the traffic circulation
system that a larger sign would serve the public welfare and would be
keeping with the principles and purposes of this title.
2. The signs will not be detrimental to the public welfare of persons in the
neighborhood, or the City as a whole.
CONDITIONS OF APPROVAL
FILE NO: SA 92-19
SITE ADDRESS: 1750 S. Bascom Avenue
APPLICANT: Wade McClure
P.C. MEETING DATE: June 9, 1992
The applicant is hereby notified, as part of this application, that he/she is required
to meet the following conditions in accordance with the Ordinance of the City of
Campbell and the State of California. Additionally, the applicant is hereby notified
that he/she is required to comply with all applicable Codes or Ordinances of the
City of Campbell and the State of California which pertain to this developmer,
and are not herein specified.
SITE AND BUILDING DESIGN
1. Revised Plans:
Revised sign plans indicating a reduction of the "Ross Dress for Less' letter
returns to a maximum of five inches to be submitted to the Planning
Department and approved by the Planning Director prior to issuance of a
building permit.
2. Avvroved Project:
This approval is for a sign permit located at 1750 South Bascom Avenue.
Development shall be substantially as shown on the project materiels listed
below, except as may be modified by conditions contained herein:
a. Project drawings for "ROSS Dress for Less" prepared by Cal -Neon
consisting of sign plans, dated May 26, 1992 and November 6, 1991.
PERMANENT SIGN REQUIREMENTS
3. SZC
The proposed permanent signs shall not exceed 94 square feet and the letter
returns shall not exceed five inches. (Planning)
4. Permit:
Applicant shall obtain any necessary electrical or building permits. (Planning)
TEMPORARY SIGN REQUIREMENTS
5. Display:
All temporary banners to remain for a maximum of 30 days.
!--I
TRANSFORMER BOX OR WIREWAV
..O FEED TO REMOTE
RANSFORMER
THREADED RIGID THROUGH WALL
DOUBLE NUT AS SHOWN
1 /2' COUPLING
i.AGE t1 HOUSING
3 1 1 A' PLEX LETTER FACE
NFON TUBING
LeT-ER BACK
21;2'X21/2'X 1/2'SPACER
WITH 1/4' HANGER BOLT
i 3,4' TUBE SUPPORT
EXTERIOR WALL FINISH OVER
EXISTING FRAMING
5' OR B' ALUMINUM LET-R-EDGE
TYPICAL INSTALL DETAIL
FOR INDIVIDUAL LETTERS
WITH HALE HOUSINGS IN
BILL MOORE & ASSOCIATES P.O. t30X ,3153 ALBANY, CA 9470) 415/526-0296
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408-996-8425 HLNTER F-POf TIES 418 P02 PAY 14 '92 13:86
^,14.-92 09441 PI nooRE 6 A�SD'InTES - 408 9% 947 NO. am 082
CITY OF CAMPHEIL
7 0 N O R T H F I R 3 T S T n F E T
CAMPBFLL. CAL"0A A is006
(4061 466-2100 2130 Rldg.
FAX A (404) 379-2572
DApPlanning
MeMM
DATE1 13 May 1992
EIGN p&RKIT PPLjCATjQb
BUSINESS NAME1 Pose Drees For Less _
1750 So. Bascom Campbell CA TELEPHONE 140.1 t7 A
BVSINES9 ADDREBB: —
550')9
OWNER/APPLICANT Bose Stores, Inc. TELEPHONE H0.1510-790-4400
8333 Central Ave. `
Newark, CA 94560 _ ZIP CODE 94560
SIGN COMPANY Bill Moore a Associates _ — TELEPHONE NO.1510-526-0296
P. o. Box 6153
Albany, CA ZIP CODE 94706
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In accordance with Sections 21.53.030 and 21.6 0 of the Campbell
Municipal Coda of the City of Campbell, the er igned herebi, makes
application for approval of the a !ached • n pi n and agree• to abide by
the Si Regulat�,ons of the City and the itio a roval for this
gnatur• of Applicant 1 • Property Owner
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( SA ,9
Approved me prevented
Conditionally approve4
Denied
STEVE PIASECKI, LIRECTOR OF PLANNING
by
TC1. Cm CLEM KAW1N0 FILE NO.
PLEASE COLLECT AND RECEPT AMWS
�7
FOR THE FOLLOWING MONIES
M _ AI.AXW
L h&*
A 1 . acre - Grrnwal Plan Arn.ndn.rr S
ID70 S
ChargeI Zone Charge
Planned D.ve"Xne t Pem*
ID70
ER Review
ID70
L. 0.1 acme - Gonerd Plon Anwtdtrnt
2970
Zone Change
2.970
Planed OrrdaprrwN Pas
2.M
ER Review
2.970
TentolNe Sub Map (S. Low
2.070
L Id1Gr
A. Sne and NcftecWal 10. K S.F.
1.990
Tonto" Pacts Mop (Iclotl)
1.980
L. Stie and NclNechral 610 K S.F.
1 A70
Vanarce (Nor*nrOrntla0
I A70
Text Nrentdnentf
I A30
Um Per"
I AW
A. Varla cit (Redaental)
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Mod"to0ons of Approval
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Rwlsed Development Schedule
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Extensions of Wire
No
•. Lot Une AdPs*nw*
110
SM and Architectural (Re.) (Each hotar)
110
-$We (Each 3n)
1IJ [ i�—
Frrnco Excopfton
110
Promotional Evenk
110
C. Appeals
0
Downtown Development ParNt
0
Iktorlc PrM•rwllon Zone. Lee Per", HP Pe"
0
Otiw: Mop
5
Genetd Plan Tad
5
Zor*v OrOnontce
16
Copex(p- Pape)
1
Refundable DepoYt -- Account I3521
WWi /,J,C %h Cal ,,,.,—
ADDRESS
AP
FOR CITY CLERK ONLY: RECEIPT NO.
AMOUNT PAID 0 .
RECEIVED BY_
CIfY CLERK'S OFFICE
ExCWW- for Major "Ich:
It is anticpated thot the application processing comes of selected maw pro"
wo ✓4yocontly exceed the above Tom in theme cans. to Plarnkp DFecta nay calecy a
deport and Change ocfuol fend spent to proCM ti1e apploatbn Domed upon MR""
ha rate.
Adopted Reolulbn No. 8131 by Clly Cou cl. Ctiy of Compbel - 712/91