SA 96-35, Sign Program1875
S.
BASCOM AVENUE SA 96-35 (SIGN PROGRAM)
1 OF 1
CITY
OF
CAMPBL.,L PLAN.
12/99
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CITY of CAMPBELL
Cummumty Devdopmrnt Depanment Current Plammnu
August 15, 1996
Mr. Chris Many
Ptuneyard Asaocutes
1999 S. Btwom Avenue, Suite 200
Campbell, CA 95008
Re: SA W35-Pnmey" I Sign prognm/Bank of America Signs-1875 S. Bascom Ave
Dew Mr. Many:
phase be advised that the Planning Commission, at its meeting of August 13, 1996,
approved your Sip Application to allow the following signagr.
h
• one primary Freestanding Sign
• Two Secondary Freestanding Signs
• Two Major Tenant Freestanding Signs (WeVs Fargo/Manhall's)
• Svc Directory Signs
• Directional Signs to be considered separately
D=LdAmcda
• Approved Sign No. 1
• Denied Signs No. 2 and 4
• Approved Sign No. 5 (enlarged to match Sign No. 3)
Two sets of stamped approved plans are enclosed for your records. Approval is
contingent upon your obtaining all necessary building and electrical Permits for the
mftallation of the approved signage through the Campbell Building Department.
70 North Hm Street C•mpAell, C•hM.n,a 9�fN/� i•7l - 40. one 11,•u — •ins r7v ]177 nw IOS •66 1790
Mr. Chris Meany
SA 96-35 — 1875 S. Bascom Avenue
Page 2
These approvals are effective 10 days following the Planning Commission's action, unless
appealed. tf you have my questions regarding the Commission's approval, please do not
hesitate to contact the undersigned at (409) SW2141.
Smccr*,
Darryl Jane
Senior Planner
Attachments: Two Sets of Approved Plans for Prtmeyard Signs (Merry)
Two Sets of Approved Plans for Bank of America (Hunt)
cc: Tsuruda Group (Design Consultants)
988 Brennan Street, Penthouse
San Francisco, CA 94103
Mr. Tom Hunt (Bank ofAmerit.a Sign Representative)
Acme Wiley Sian Company
9359 Feron Street
Rancho Cucamonga, CA 9!730-4516
A
L� 1
Phmmtisg Commission Minutes of August 13, 19% Page S _
Commissioner Aloe stated that he agreed that this me) represent the packing of a small lot.
The zoning does not seem to reflect the Planning Commission's concern and allow up to 10
attached units. The Planned Developmeat Zoning allows flexibility with the applicant giving
up something and the City giving up something. The applicant's reducing the number of units
from 10 to six is what they give up while the City relaxes its setback requirements. The City
should zone accordingly Can't object to this project.
The Commission adopted the following resolutions:
I. Resolution No. 3037 recommending approval of a Zest Change from
R-2-S (Multiple Family Residential) to PD (Planned Development); and
2. Resolution No. 3039 recommending approval of a Tentative
Subdivision for the division of a single residential lot into six residential
lots plus one common lot for vehicle and public utility access; and
3. Resolution No. 3039 recommending approval of a Planned
Development Permit for the site and architectural design of six
detached residential units sharing a common road/drive with the added
Condition of Approval regarding the availability of the garages for
parking of vehicles.
by the following roll call vote:
AYES: Aloe. Gibbous, Jones, Lindstrom„ Meyer -Kennedy
NOES: Lowe
ASSENT: Kearns
ABSTAIN: Nome
This item will be considered by City Council at its meeting of September 17, 19%
MISCELLANEOUS
Chairman Lindstrom read Agenda Item No 2 into the record
2. SA %-35 Hearing to consider the application of Mr. Chris Meany, on
Messy. Chris behalf of the Prtneyard Shopping Center, for approval of s Sign
Application to establish a Sip Program for the Pruneynd
Shopping Center located at 18" S Brit» Avenue in a C-2-S
(General Commercial) Zoning District.
4
Planning Commission Minutes of August 13, 1996 Page 9
Mr. Darryl Jones, Senior Planner, presented the staff report as follows:
• This application is for a sign program for the Pr neya: d and includes modifications to three
freestanding signs already approved by the Planning Commission
• Preparation of a sign program which was a Condition of Approval for the Site and
Architectural Approval
• Included in this sign application are:
• A freestanding sign at Bascom an 1 Campbell Avenues.
• Two freestanding signs, one at the northerly drive (Bascom) and the second near the
Towers (off Campbell Avenue).
• The Sip program includes directory and directional signs as well as tenant signs.
• An additional portion of this sign request is for Bank of America. Bank of America
wishes to add a wall sign on the north, south, east and west sides of the building
with the BoR logo and the spelled out 'Bank of America."
• The concept is that the signs blend with the new architecture and existing .rahitecture
• A logo of three prune trees is incorporated on each sign.
• The location of the major sign will be moved 30 feet to the north of the current location.
• Staffhas prepared a chart comparing who( signs are already on site with whit is proposed.
• Staff recommends approval of all but the BoR sign for which the findings required could
not be substantiated.
Commissioner Alne presented the Site and Architectural Review Committee report as
follows:
• Applicant has decided not to refurbish their old signs but rather to replace them with new.
SARC finds the new signs more attractive than the existing signs.
Commissioner Lowe asked why so much is being considered under one sign application. Finds
the number of signs for Bank of America to be excessive.
Mr. Deny] Jones advised the Commission that staff was under the impression that the
Commission preferred to consider the entire site's signage at one time. The Pnmeyard sipage
is being considered because such a review was included in the project's Site approval's
conditions of approval. Bank of America wants additional signage.
Commissioner Lowe sated that h is confusing to address the Bank of America signs together
with the center's signs.
Mr. Chris Meany, Pruneyard Associates:
• Advised that staff asked that all these sign requests be presented together.
• The BoR building is a 5,000 square foot building that i; approached from all sides. Each
side should have a sign
Commissioner Meyer -Kennedy asked if the freeway sign was included in this request.
planning Commission Minutes of August 13 1996 Page 10
Mr. Chris Meany responded that it was not. They have already lost that request.
Commissioner Lowe asked abet Trader Joe's-
Mr. Darryl Jones responded that the Trader Joees sign was previously approved and is not
included in this request
Commissioner Gibbous asked about interior signs.
Mr. Darryi Jones replied that these signs include directory and directional signs.
Commissioner Gibbons asked whether interior signs were irrelevent.
Mr. Darryl Jones responded that they are still considered by the Commission.
Mr. Chris Meany:
• introduced Steve Tsuruda, Designer for Pruneyard signs, and Tom Hunt, Acme Wiley Sign
Company, on behalf of Bank of America.
• Their application includes an overall sign program - required under the Ccndit:ons of
Approval.
• Additionally, the application includes Pylon signs.
• Building materials for the canter have changed from old the roofed buildings to ❑ew stucco
buildings
• Large tenant signs are considered on a case by case basis.
• The overall sign program allows a new look for the canter and chows an "easy fix" so that
the entire sign package works. This is a family of signs.
• Colors for the signs are plum, ten cotta and gold.
• They propose to change existing signs for Wells Fargo and Marshall's at their expense
• Additionally, the request six directory signs whereas At the present time they heve fwc If
necessary, they are willing to give one up.
• The primary pylon sign will be moved 30 feet from the existing location.
• Two secondary sirs will be located near Wells Fargo Bank and near the Outback
Steakhouse.
• The major tenant signs are six feet high and will be placed for Wells Fargo, Marshall's and
Bank of America.
• Existing directory signs will be changed. Three directory signs will be placed on the new
street running through the center, one at each end and one in the middle.
• They plan to reuse the existing tenant cabinets and place new caps over them
• Bank of America has been a good corporate citizen when approached about the major
changes at the center, including the relocation of the BofA to an outer building. Their new
building is approached from all directions.
AON
V
Planning Commission Minutes of August 13, 1996 page I I
Commissioner Lowe asked whether BoiA was asking for two signs per side.
Mr. Chris Meany asked that the BofA sign representative be allowed to address questions
regarding their sign plan. He added that they are not asking for any new signs with the
exception of one additional directional sign. No new tenant signs are included in this sign
program
Commissioner Meyer -Kennedy asked for clarification regarding directional signs.
hit. Chris Meany responded that directional signs say "you are here."
Mr. Darryl Jones advised that directional signs are exempt from the Sign Ordinance if 6 square
feet or less.
Commissioner Gibbons asked that the applicant be certain that ADA requirements regarding
height of signs be met.
Mr. Cbris Wreany assured Commissioner Gibbons that that would be done.
Commissioner Gibbons asked how many prime tenants m additional to Wells Fargo and
Marshails.
Mr. Chris Meany replied that he anticipates one more sign in approximately 6 months.
Commissioner Gibbons asked what about Barnes & Noble.
Mr. Chris Meany replied that Bams & Noble will be included on all three pylon egos as they
are the biggest draw to the center.
Mr. Tom Hunt, Acme Wiley Sign Company
• Advised that there are two signs requested for the south elevation. The second sign is the
BoR logo.
• This branch is the first to element BoWs newest sign program
• BofA plans to redo all of its branches with this new sign program
• The building is visible from the middle of the center to the comer. AU four elevations are
visible.
• Signs requested include:
• Sign I - North elevation reads "BoR."
• Sip 2 - East elevation (Bascom Avenue) - reades ` WA Versateller."
• Sign 3 - Wall sign with BoR logo is already permitted.
• Sign 4 - Logo
• Sign 5 - Logo
W4
~ Planning Commission Minutes of August 13, 1996 page 12
Commissioner Meyer -Kennedy clarified that BoR was seeking approval for two Bank of
America signs, two BoE4 logos and one Versateller sign
Commissioner Jones reminded that they also have a monument sign on Bascom Avenue.
Commissioner Meyer -Kennedy stated that the monument sign has already been approved.
Commissioner Lowe asked whether staff recommended approval.
Mr. Darr)I Jones repheO that staff could not make the findings/criteria fit for this request and
therefore recommends denial of the requ".
Commissioner Lowe asked what the criteria is for approving an exception.
Mr. Darryl Jones responded that if the building were not readily ideatifiable, that adequate
signage is not provided, that sigoage would Eelp circulation, that signage is not detrimental to
the City.
Commissioner Lowe asked why this request was different from Barnes & Noble.
Chairman Lindstrom clarified that BoR is asking for Signs 1, 2, d & S with signs 4 & S being
logos.
Commissioner Gibbons asked ifthis was considered a comer site.
Mr. Daryl Jones said that it is a corner site.
Commissioner Aloe stated that BofA is approached from four sides. Customers approach from
Bascom, Campbell and from within the center. It is not unreasonable to be able to notify
customers from all directions
Commissioner Gibbons asked how big the logo is for BolA.
Mr. Tom Hunt replied that it is four feet by four feet.
Commissioner Gibbons stated that she has a problem with the Versateller sign but no problem
with the remaining signs. 'Ile point is well taken that this business is seen and approached
from all four sides.
Commissioner Meyer -Kennedy said that the signs are hard to see.
planning Commission Minutes of August 13 1906
Page 13
Mr. Tom Hunt advised that they could drop the Versateller sign.
Commissioner Meyer -Kennedy suggested that they drop Sign No. 2 and make Sign No. 5
larger than the proposed logo.
Commissioner Gibbons asked the size of the monument She agreed with Commissioner
Meyer -Kennedy's proposal to drop Sip No. 2 and enlarge Sign No. 5 to read `Bank of
America...
Mr. Tom Hunt stated that the sign is 8 feet tall and 6 5 feet wide.
Chairman Lindstrom stated that the discussion appears to be going in circles at this time.
Suggested two motions, one for the Pruneyard Sigh Program & .A one for the Bank of America
sign request.
Commissioner Gibbons asked if this approval is in concept only.
Chairman Lindstrom advised that they have approved the design and implementation.
Mr. Darryl Jones added that the tenant signs under the roof are also included but roof signs ere
not included with this proposal.
Commissioner Lowe added that the directional signs for the hotel are not included
Mr. Darryl Jones restated that directional signs were included as part of the design concept but
are qot regulated under the Sign Ordinance.
Mr. Chris Meany offered to drop the directional signs and bring them back if needed in the
future.
Motion: Upon motion of Commissioner Alne, seconded by Commissioner Lowe,
the Planning Commission moved to approve SA 96-35 for a signing
program for the Pruneyard Shopping Center to include three pylon
signs, tenant sign replacement and six directory signs. (6-0-1; Kearns was
absent)
01-N f,anniug Commission Minutes of August 13, 1996 Page 14
Motion: Upon motion of Commissioner Gibbons, with no second, the Planning
Commission moved to deny Signs No. 1 and 2 and approve Signs No. 4
and 5 for the Bank of America (SA 96-35). This motion died for lack of
a second.
Motion: Upon motion of Commissioner Meyer -Kennedy, seconded by
Commissioner Alne, the Planning Commission moved to deny Sign No 2
and approve an enlarged Sign No 5 (to be identical to Sign No. 3) for the
Bank of America (SA 9(W5). (3-3-1; Commissioners Lindstrom, Meyer -
Kenney and Alne voted aye; Commissioners Jones, Gibbons and Lowe
not, Commissioner Kearns was absent)
City Attorney William Seliga®n stated the revised findings are required to approve any of the
additional signage.
• Finding No. 1 - Strike the word "not"
• Finding No. 2 - Add the word "not"
Commissioner Gibbons suggested that Sign No. 1 and No 2 be eliminated and Sign No. 5 be
extended to read, 'Bank of America."
Commissioner Lowe stated that be would not support any additional -ignage as he has to be
consistent with his Iasi vote pertaining to Bames & Noble
Motion: Upon motion of Commissioner Gibbons, with no second, the Manning
Commission moved to deny Signs No 1 and 2 and approve Signs No. 4
and 5 for the Bank of America with Sign No. 5 being enlarged to be
exactly the same as Sign No. 3 (SA 96-35). This motion died for lack of
a second.
Mr. Tom Hint stated that if the number of signs is what is of concern to the Commission, they
would be willing to give up Sign No. 4.
Chairman suggested a motion for continuance.
Motion: Upon motion of Commissioner Meytr-Kennedy, seconded by
Commissioner Alne, the Planning Commission moved to deny Signs No 2
and No. 4, Approve Sign No. 1 and approve Sign No. 5 to be made
identical to Sign No. 3 (SA 96.35). (4-2-1; Commissioners Alot, Meyer -
Kennedy, Lindstrom and Lowe voted aye; Commissioners Jones and
Gibbons voted not; and Commissioner Kearns was absent)
City Attorney Seligman advised that the revised findings are in effect
..`
rMl
Planning Commission Minutes of August 13 1996 Page IS
This approval if final, unless appealed in writing to the City Clerk within 10 days.
ff♦
Chairman Lindstrom read Agenda Item No. 3 into the record.
3 SA 96-34 Hearing to consider the application of Ms. Sandra Pham, on
Pram, Sandra behalf of Kirkwood Dental for approval of a second wall sign
for a dental office located at 95 S. San Tomas Aquino Road
in a C-1-S (Neighborhood Commercial) Zoning District
Mr. Phil Noteware. Planning Assistant, presented the staff report as follows:
• The applicant is seeking an exception to the Sign Ordinance to allow a secnad 23 square
foot sign on the west elevation of a dental business located at 75 S. San Tomas Aquino
Road (Kirkwood Shopping Center).
• Sign Ordinance allows for one wall sign unless a site is situated on a comer lot This site is
not a comer lot site.
• Staff was unable to substantiate any findings to support this request.
Commissioner Arne presented the Site and Architectural Review Committee report as follows:
• SARC was sympathetic to the needs of the applicant and recommends approval.
Commissioner Lowe asked whether the doors over which this sign is propo---d to be placed
lead into the dental office.
Mu Phil Noteware replied that they did.
Commissioner )ones inquired whether the proposed second sign was identical to the existing
sip
Mr. Phil Noteware answered that it was an identical sign being proposed.
Commissioner Gibbons asked whether the doors over which the existing sign is place bad into
this dental practice.
Mr. Darryl Jones replied that those doors lead into the private office of one of the Aentists.
W]
ITEM NO. 2
STAFF REPORT - PLANNING COMMISSION MEETING
OF AUGUST 13, 19%
SA W35 Hearing to consider the application of Mr. Chris Meant' on behalf of William Wilson
Messy, C. Associates to allow three new freestanding signs and a sign program for the Pruneyard
Shopping Center located at 1875 S. Bascom Avenue in a C-2 (General Commercial) zoning
district.
STAFF RECOMMENDATION
That the Planning Commission take the following action.
1. Take an action approving three new on -site freestanding signs and signage program subject to the attached
findings and conditions of approval
ENVIRONMENTAL DETERMINATION
The proposed sign application is Categorically Exempt under Section 15311 (a), Class I I of CEQA: therefore on
further environmental action is required.
PROJECT DATA
Gross Lot Area: 31.8 acres
Net Lot Area: 29.1 acres
Primary Freestanding Sign 44 feet (,Irig a pm,.d)
Secondary Freestanding Signs 23 feet (o ,hrip & propoxdI
(wah readerboardsl
DISCUSSION
Applicant's Prows, -P-d-Alklisgo—und, The existing signs on site are
located within the new sidewalk as a result of installing the new streetscape
for Bascom Avenue. These signs must be relocated so that safe access is
provided in the public areas around the perimeter of the site The site
provides approximate one thousand linear feet of public frontage on each
street with access to the center. The applicant previously proposed to
relocated these signs and to create a new design for these signs. The
Planning Commission approved the new freestanding signs on July 25'
1995. The applicant now proposes to provide a new design for these signs.
Additionally, the applicant is presenting a signage program to coordinate all
new signage on -site as required with the conditions of approval for the
overall project/site remodel.
Existing Freestanding Sign
Existing Freestanding Sign
All three existing freestanding pylon signs arc currently legal non-
conforming signs based on the sign ordinance. The ordinance calls
for a height limit of 14 feet to the top of a sign. Any change to a
legal non -conforming sign requires the applicant to either modify the
sign to comply with current sign ordinance standards or seek
approval of an exception to the sign ordinance.
Stan Repo, Planting( nmmi�n Mcenng of August I). 149h SA - I97s S Ravom .4senoe -the Prunesard
Page
2
ANALYSIS
Freestanding Signs
Fach of the major freestanding signs on site will be replaced bs the design curenth being proposed by the applicant.
Additionally, all signs on site will be of a consistent architectural theme. This mcludes all tenant signs under the roof
line, all directional signs, directors signs, and modifications to the existing monument signs for Wells Fargo and
Marshall's which are also legal non -conforming signs. The enclosed with the sun report for your review Ax with the previous complete "fareily" of signs proposed for the center is
sign approval. the name of the anchor tenant for
the center, Barnes Noble, will be placed on the freestanding signs.
Sign
Design: The signs are proposed to consist of a metal cabinet coated with a textured material to blend with the
stucco texture of the new tenant buildings. The signs will be the same size as the existing freestanding signs and in
approximately the same location. The main sign for the center will ; e relocated 10-feet to the north on Bascom
Avenue The main body of the signs will be plum. The Pruneyard will oe in yellow -gold letters on a msLIcm corn
ck faced
he center Theoverall tcalk. and height of each swo tructure will tenant
tt be Panels
d orthe decrreea decreased
will a the tree prune tree Iego for
ased from existing conditions.
Bank of Ansark;a - APProvrad Wall Sign
Wall signs
The new Bank of America budding has approval fora
wall sign and a freestanding monument sign as
Permitted under the sign ordinance The applicant is
requesting four additional wall signs (or the remaining
wall elevations of the new building. The specific
signs proposed by the applicant for the Bank of
America building are attached for the Planning
Commissions' review the following table
summarizes the applicant's proposal for additional
wall signs.
0��
6s .fl. 6i�
6(oer f u 25 i
The building is [mated at the Morsection of two streets. Comer buildings are allowed to have two wails signs m a
wall sign and a freestanding sign. The applicant is proposing to install four additional wall signs consisting of the
Bank of America logo. "Versateller" and "Bank of America" the applicant has submitted a site plan and elevation
drawings indicating the exact locations of thew signs for the Planning Commissions' review. Although the applicant
is requesting additional wall signs which in themselves are not obtrusive, staff is unable to make all the required
findings to recommend approval of an exception to the sign ordinance. However, under the sign ordinance the
Planning Commission can approve larger or add lima] wall signs if it feels that the request is consistent with the
intent of the sign ordinance or is necessary in this situation.
StaO- Reryrn - Plm—g l'omin... oo Meeting of August U. 19%
SA W.35 1875 S I1-- Avenue Ilse Pruoesard
1'agc 3
Sign Prognm
The sign ordinance dies not idcntifi spsific criteria for
a sign program. However,
seeks to establish a framework within with in which
design review of
a sign program
all subsequent signs. once established, comply
established. Typical criteria that staff considers in
with the criteria
reviewing sign programs
overhead clearance standards per local and state codes, should hc•
is to ensure that all
signs must meet
architectnralh
provide identification unique to the shopping center or site.
consistent throughout
the site and
The sign program includes on site directional signs, tenant directories. indiv idual
tenant
signs, and
signs around the perimeter of the site. Roof mounted signs are not
the freestanding
permitted
roof mourned signs is not being presented at this time.
under the ordinance.
A proposal for
Eris/ing
,.6'
03
v 19 8' x 19266
sq. fl.
-0"
jj�r44'-O•
4' x 30' i2i
240 sq. 9,
6..0.,x.x7'
35 sq, fl.
U'. 2'-0"
2.5' x7'
17 5
0.. ,•-0.
4' x 5.5-
�.N.
0.. 6"
4' x E0`
6'
n.5' x 4'
10 ft.
1.�.. 6"
1.3 x lu 1
.
13 sq. ft.
Previous rova!
3'-0"
x 19'
•328
a.2t
;.0,•sq.
•2E8 sq. R.2
-0
7'.
7"'
35 sq. ft.
n' o"
'
17.5 sq. fl.2'Il"
'
22
fl.ft.6'
.
10
R.
6..
• Includes logo of 48 sq. fl. on secondary
'
.
U .'
signs and 6Z sq It logo on primary
sign
Proposed
44'-0" 5'-6"
6.5' x 22' (2)
•458 sq. fl.
23'-0" 3'-0"
3.83' x 14' 13)
•225 sq. fl.
6' 0- IA-
3.3' x 6.5'
21 s ft.
E'•0" l 0"
4' x v 5'
.
26 ft.
4•-0•• 9..
2• x 3'
.
6 ft.
1 %4" 6"
• Includes Pruneyard Ingo and "The Prune Yard" side Dar Sign area does
1.3' x 10'
.
13 . fl.
not include sign base.
.51Vf RCpml - 11Yminp CaNnI—m Medin, of AupLLq 11, 19-1 N
SA 96_31 - I97S S Il.aml A—im - llre Ilurlcs.rd
Pale a
SITE AND ARCHITECTURAL REVIEW COMMI7TCE
The Site and Architectural Review Committee iSARCI the applicant's proposal for a sign program, three tiew
freestanding signs on site and additional wall . Rns on the Bank of America budding at the Jule 25. 1996 SARC
a mtino
g After mowing the proposal the 5 :RC was supponrve of the applicatron as proposed
ALIALUMEM
1. FMd'RP far Apprvsal (F—t—ding .ad SIR. PMmm)
2. FUWkW far Dental (Wall SIR.r)
]. C.Mkk.r of Apprm.1
a. Prevls.e SIR. Apprmal
5. Applk.N'r Sign P-6 .i. Pr.p.r.l ..d Sitr Plan
a L.c.N.. Map
Prgared by:
Darryl J S Planner
APpit by:
Stele Pi ki, by Drsebpme.t Director
FINDINGS FOR APPROVAL (FREESTANDING SIGNS i SIGN PROGRAM) - FILE NO. SA %-B
ADDRESS: 1875 S. BA.SCOM AVENUE
APPLICANT: CHRIS MEANY, WILLIAM WILSON ASSOCIATESITHE PRUNEYARD
P.C. MEETING: AUGUST 13. 19%
The Planning Commission of the City of Campbell, California, finds as follows with regard to Aplitaliaa
No. SA 96-34:
1. The sip beigbt and area prsposN is of ■ site aecesu" to provide ideatificalioa of the site and
multiple uses activities bath from the public streets and on site.
L The site currently provides SM spare fret of freestanding sips +a t
3. Now of the proposed sign have flashing, moving or rotating parts or lights.
4. The prima" and seconds" freeriandin% sips will he ides lifted with the Pruncyard logo. "the
Pruneyard' title bar and Barnes sad Noble.
t, The freestanding sips will be Osible from the Bascom and Campbell Avesse (rostares.
6. The signore program will be of a consistent design throughout the center and will help the public
identify businesses wi(bsn the center and on site. Signs for individual tenants will be of the same
dewy.
7. Sip illomisation will he provided internalh witbin sign cabinets and/or from within sbrob beds and
laadscapiag.
Rued upon the foregoing findings of fact. the Planning Commission Cmtcludes that:
1. The use and the site is of such site and is m located in reference to the surrounding uses and the
traflk circulation sysiem that revised signage to replace existing sign& and a sign program for the
site is appropriate.
2. The signs will not be detrimental to the public welfare or persons in the neighborhood or the City as
a whole.
3. The site comprises 29 acres and 2641,000 square feet of retail space.
J. The total amount of freestanding signs is propartionsl to the length of the frontages of the parcel.
FINDINGS FOR DENIAL (WALL SIGNS) - FILE NO. SA %-35
ADDRESS: 1875 S. BASCOM AVENUE
APPLICANT: CHRIS MEANY, WILLIAM WILSON ASSOCIATESITHE PRUNEYARD
P.C. MEETING: AUGUST 13. 19%
The rimming Commission of the Ckv of Campbell. California, rinds as follows with regard to Application
No. SA %-U:
1. Additional wall sips are not neceuan to preside adequate identification of ibis one.
L The am is located at the corner of Bascom and Campbell Avenues ad has approval for a wall sip
an the soath fociag wall on Campbell Avenue ad a freestanding sip on Bastrom Avenue.
Bored upon the fw,going fiodiags of fact, the Planing Commission concludes that
The am and the site is of much size ad is so located in reference to the surrounding uses and the
Iraflk circulation svolem that additional sipage is not appropriate.
Additional signs will be detrimental to the public welfare or persons in the neighborhood or the
City as a wbok.
- ......................................................
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19'-0' (EXIST.)
12'-0'
CA MV4 SIGN 2 - NEW
SCAIE: 1/8' -A•
CONDITIONS OF APPROVAL FOR FILE NO. SA 96.35
ADDRESS: 1875 S. BASCOM AVENUE
APPLICANT: CHRIS MEANV, WILLIAM WILSON ASSOCIATES/THE PRUNEYARD
P.C. MEETING: AUGUST 13, 19%
The applicant is hereby notified, as part of this application, that he she is required to meet the following conditions in
accordance with the Ordinance of the City of Campbell and the State of C. lifomia. Additionally, the applicant is
hereby notified the he/she is required to comply with all applicable Codes or Ordinances of the City of Campbell and
the Statc rd California that pertain to this development and are not herein specified:
APPROVED PROJECT
I. Project Approval: Approval for this project is granted to modify and/or construct three freestanding signs in
accordance with plans in the sign program submittedto the Planning Division. on August 5. 1996.
2. Sign Height: Sign height for the primary freestanding sign shall not exceed 44-feet. Sign heights for the two
secondaryreestanding site signs shall not exceed 23-feet.
3. Letter/Sign Size: Final letter size shall be subject to review and approval by the Community Development
Director.
4. Sign Content: Sign display area for primary freestanding sign shall identify Barnes and Nobleand United
Artists Theaters. In addition to the above, the secondary freestanding signs shall alsu be permitted to contain a
maderEoard to advertise movies currently being shown at the center. Sign panel Sims and number shall no,
exceed the Sims and number as indicated in the sign program and reviewed and approved by the Planning
Commission,
5. Permits: Applicant shall obtain all necessary Building and or Llectrical permits from the Building Division
prior to installation of any signs.
6. Sign Program: All signs permitted under the sign program approved for this project shall be installtd per
approvals. Any modifications to the sign program shall be submitted by the applicant to the Community
Development Director for review prior to making modifications.
7. Sign Orientation/] Ilumination: All sign faces shall be oriented toward local streets, as appropriate, and av:ay
form the residential area to the north to avoid impacting the residential area. Approval is grantcd to illuminate
sign letters and panels with a combination of exterior spot lighting and intemally illuminated lighting. The
intensity of illumination shall meet the specifications per the plans The sign letters shall he illuminated only
during regular business hours.
14
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MEMORANDUM CITY OF CAMPBELL
Darryl Jones August 29,1995
To Senior Planner Dd1e
From Kristi Ashburn
Planning Intern
SubleccB of A sgnage - 200 The Pruneyard
The Bank of America in the Pruneyard is subject to commercial and industrial development
standards for sign approval. The following information relates to exterior signage on the
building:
South Elevation
93 SF of business frontage
Logo: 20 SF
Logo and Lettering: 34.5 SF
18X1.5=27SF
3X2.5=7.5SF
Total: 54.5 SF
North Elevation
93 SF of business frontage
Logo and Lettering: 34.5 SF
West Elevation
76 SF of business frontage
Logo: 20 SF
East Elevation
76 SF of business frontage
Logo and Lettering: 34.5 SF
Free standing Sign: 26 SF
The ordinance allows for one wall sign and one free standing sign. Two wall sign may be
questioned by the applicant because of the corner location of the building, however, this would
only apply if no free standing sign was proposed. The wall signs have interior lighting and meet
the general requirements for sign approval. The problem is with the number of signs proposed.
a
To: City Clem
nA
.
Please colka and receipt
PileNo.:—tP nk-16
for the following monies.-
Il�
leant ItVI'
1. MUCL
A. 1+ acres - General Plot Amendment
$4,425
Zone Change
025
Planned Development Permit
4A25
EIR Review
4,425
B. 0-1 acre Ge anal Plan Amendment
3.W
Zone Change
Planned Development Permit
i� --
EIR Review
3=5 ' '-
11. Minor,
A. Subdivision Map (5+ lots)
3,225
Site and Arclu=rsl 10+ K S.F.
Z150
Tentative Parcel Map (4cLots)
2,150
B. Site and Architectural 0.10 K S.F.
1,550
Variance (Non-residential)
1,550
Text Amendments
I _W
Use Perrut
1,550
II1. Miscellantoux
A. Variance (Residential)
960
Modifications of Approval
960
Modification PD Permit
960
Reinstatements
%0
Revised Development S^hedule
%0
Extensions of Time
960
B. Lot Line Adjustments
500
Site and Architectural (Res.) (Each House)
120
Signs (Each Sign)
Fence Exception
120
Promotional Events
12D
120
C. Appeals
0
Downtown Development Permit
0
Historic Preservation Zone, Use Pemut, HP Permit 0
IV, Other:
Maps
6.25
General Man Text
18.00
Zoning Ordinance
72
Copies (per page)
I
Refundable Deposit - Account 2203
--
Fire Department Review - Account 01,303,332.2
Architectural Approval
50
Project Plan Review
150
Subdivision 100. 10 per lot/omit
Park Impact Fee - Account 295335,4920
For City Clerk Only: Receipt No "! I
RArnoura AUG 141396
( t rwvS OFFICE
Exception for Major Projects: It is anticipated that the application processing costs of
selected major projects will significantly exceed the above fees. In these cases, the
Community Development L'rector may collect a deposit and charge actual time spent to
proms the application based upon current hourly rates.
Note Adopted by Resolution No. Ski by City Council, City of Campbell, 6/29/95
7-09-1996 7:53AM FRO'" IT, OF. CAMPBELL 4088668381 P.2
File No.
Sign
Application
® Planning pryaremet 70 Noah First Street. Campbell. C-li/orw 95008 (808) 8862180
ADCRISS InET CNE (-
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TYI'E0FBU1Ws��1ES& _ — ZON Ir_
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CRY/51'ATE _ -- Z311'
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ADDRffi 3- :� l �ih�i 1� YM TFIII'Ha,- .1i- (1107
WE
alY/srATE �7A°✓ (t4 zj44 L�j zm 91 Q-?
In accordance with Sections 2153.030 and 21.53.110 of the City of Campbell Muniapal Code, the undersigned
herby makes application for approval of the attached sign plans and agrees to abide by the Sign Regulations of
the by and the Conditions of Approval for this application.
Applicant's Signature Date PropestyOwna's Signature Date
FOR OFFICE USE ONLY
❑ Approved as Presented:
❑ Conditionally Approved:
❑ Denied:
by: for Steve Piaseck,. A I P , Director of Plannicg owe
Of CAhw
CITY of CAMPBELL
Community Development Department Current Plann,ng
Julv 18, 1996
Re SA 96-35 - 1875 S Bascom Avenue - Pruneyard Sign Program
Dear Applicant
Please be advised that the above -referenced application has been accepted as complete This
matter has been scheduled for the following meetings
Site and Architectural Review Committee .Meeting
Date Thursday, July 25, 1996
Time 3 30 p m
Location. Doetsch Conference Room, City Hall, 70 N First Street
Planning Commission M in
Date Tuesday, August 13, 1996
Time 7 30 p.m
Location City Hall Council Chambers, 70 N First Street, Campbell
Should you have any questions or comments, please do not hesitate to contact me at (408) 866-
2140
Sincerely,
Darryl
Senior r
cc Chris Meany, Prunevard As: od4tes (Applicant)
1999 S. Bascom Ave, #200
Campbell, CA
The Tsuruda Group (Design Consultants)
888 Brannan Street. Penthouse
San Francisco, CA 1)4103
70 N9r1h Flra Street GmpWil (:.1.1rma 9 1106. 1411 11 404.866. 2141) 11% 408. 379 2572 IINI 408. 666. 2790